PatternHooks
Hook-First Opener Template
A short opener template that anchors the promise first, then sets context and payoff without losing pacing.
Template
Copy the structure and swap in your terms.
[HOOK] Stop scrolling if you want faster edits. [CONTEXT] Most creators waste time on the first cut. [PAYOFF] Do this before you touch the timeline.
Usage Notes
Steps to keep the pattern effective.
- Lead with a direct hook that names the viewer or pain point.
- Add a single context line that frames the problem.
- Close with the payoff or next action in one short sentence.
Keep the hook line under 60 characters so it fits inside the first caption line. Replace the payoff line with a verb-driven promise.
Related Links
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